Mirchi Mumbai's 'Toote & Phoote' Take over the Streets
Mar 31, 2025
Mumbai (Maharashtra) [India], March 31: Mirchi Mumbai, in collaboration with RTO Mumbai, recently concluded a road safety campaign that left a lasting impression on the city. From February 24th to 28th, the 'Toote & Phoote' initiative took over Mumbai's streets, turning the casual indifference of "Kya Fark Padta Hai" into a conversation that simply couldn't be ignored. Designed to make people rethink their careless road habits, the campaign blended humor with hard-hitting messaging to drive home the importance of traffic safety.
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